Iris Plans, an Austin, Texas-based tech-enabled Advance Care Planning (ACP) service for people facing serious medical conditions, raised $750k in seed funding.
Backers included Better Ventures. In addition to its investment, Better Ventures Co-Founders and Managing Directors Wes Selke and Rick Moss have joined the Iris Plans Board of Advisors.
The company intends to use the funds for new release of technology platform and launch of major partnerships.
Led by Steve Wardle, CEO, Iris Plans provides a service that uses targeted technology and algorithms to allow strategic partners, mainly health insurance plans, to identify patients with serious medical conditions who will most benefit from Advance Care Planning (ACP).